YouTubes 10 Most-Viewed Ads of 2011


Ever since YouTube became a place where anyone could realistically become a celebrity, brands have been trying to figure out how and what makes a viral video.

Whats significant about this years top-viewed ads is the fact that they have more of a web presence on YouTube than on TV. Its not surprising, since YouTube allows for instant sharing. Even if you saw a funny ad on TV and wanted to share it, youd have to go through the web to do so.

SEE ALSO: YouTubes Most-Shared Ads of 2011

Whether Volkswagens online debut of its Super Bowl TV ad, or smartwaters incorporation of Internet pop culture, adver! tisers h ave proven there is equal importance between content and strategy.

Here are YouTubes most-viewed advertisements of 2011. Which of these were your favorite, and did you see them on TV or the web first? Let us know in the comments.


1. "The Force: Volkswagen Commercial" (Volkswagen)


The infamous Star Wars ad for Volkwagen's 2012 Passsat was featured during the Super Bowl this year, and it became an instant viral hit. It's no surprise the video has the most views in 2011 -- it also held the highest number of shares.

Click here to view this gallery.

More About: Advertising, features, Social Media, viral videos, YouTube



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