Shop Small: Small Business Saturday Takes to Twitter


President Barack Obama




President Obama took his daughters to Kramerbooks and Afterwords Cafe in Dupont Circle to celebrate Small Business Saturday.

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Today is the second annual Small Business Saturday, an American Express initiative to shop small at local businesses, since Americas 27 million small businesses comprise 99.7% of the countrys employers. Small Business Saturday was a Promoted Trend on Twitter, which helped to fuel awareness, and American Express social media campaign seems to be working there have been more than 30,000 tweets about Small Business Saturday, and more than 2.7 million people like Small Business Saturday on Facebook, compared to 1.2 million last year.

Above, youll see tweets from politicians, athletes (some real, some not), small businesses and small business ambassadors encouraging others to shop small and explaining why they choose to shop at mom-and-pop businesses. Did you shop at a small business today? Tell us why in the comments below.

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