The History of Advertising on Facebook [INFOGRAPHIC]


The Social Ad Series is supported by LoopFuse, which provides forever-free marketing automation software that closes the loop between sales and marketing with smarter lead capture, scoring, and nurturing plus Salesforce.com integration. See how lead management with LoopFuse increases revenue.

As Facebook has grown from a collegiate social network ! to a sit e that gets action from 7.3% of the worlds population, it has also evolved into a marketing tool. One report estimated that advertisers will spend $4 billion on Facebook advertising this year.

Facebook didnt come out of the gate as a marketing-friendly product in 2004, and it has conducted a fair share of failed experiments in its efforts to become one. Weve chronicled its evolution in the infographic below.

Click to enlarge

Infographic design by Emily Caufield.

Series Supported by Loopfuse

This series is supported by LoopFuse. Loopfuse provides of forever-free marketing automation software that closes the loop between sales and marketing with smarter lead capture, scoring, and nurturing plus Salesforce.com integration. LoopFuse helps marketers build better pipelines, run more efficient marketing operations, and support more effective sales teams leading to increased revenue and reduced costs. Learn more about lead nurturing with LoopFuse.

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